J210,
Visual Communications
Spring
Semester, 2008
Final Exam — 100 pts.
STUDY SHEET
Know about the following topic areas:
Photography: cutline rules, dominant images, what makes a good photograph, types of bad photographs, copyright law
Web design: basic HTML tags, definition of the Internet, parts of the Internet, definition of the Web
Infographics: parts of an infographic (headline, chatter, source, etc.), types of infographics (glances, graphs, maps, diagrams, sequences, illustrations)
Page design: modular layouts, headline rules, photo rules, grids, how to break up gray
Inks, paper and printing: what can you make paper out of, processes for making wood into paper, paper specifications, ink formulations, ink specifications, printing methods
Be prepared to design
a page in QuarkXPress.
Terms to know: Picas, points, modular layout, cutlines, captions, catch lines, halftones, wild art, folio, folio lines, drop columns, sink, progressive margins, drop caps, continuing elements, balance, harmony, contrast, unity, HTML, FTP, e-mail, WWW, telnet, newsgroups, fast facts, bio boxes, lists, glossary, checklist, quiz, Q&A, public opinion poll, quote collection, ratings, tables, fever chart, line chart, bar chart, pie chart, locator maps, data maps, schematics, time lines, processes, <HEAD>, <TITLE>, <BODY>, <BGCOLOR>, <B>, <I>, <CENTER>, <HR>, <P>, <BR>, <A HREF>, <IMG SRC>, mailto:, http://, screen printing, lithography, offset, perfect press, intaglio, gravure, relief, letterpress, flatbed, platen, flexography, Fourdrinier machine, opacity, vehicle, additives, pigments, dyes, viscosity, tackiness
The exam will be objective (matching, fill in the blank, multiple choice, true/false questions) with the exception of the Quark exercise. The exam will be on April 29 at 5:45 p.m.